Trevor Muir
Trevor Muir, co-founder, former CEO of Surepoint Group and founder of the Someday to Today initiative, is dedicated to building a culture of caring, authenticity, and shared experience. Growing up in Elmworth, a small farming community in Northern Alberta, he learned early on that hard work, kindness, and giving back are the true foundations of success. His journey has taken him down unexpected paths, allowing him to connect with incredible people and gain invaluable insights. Guided by his favorite saying, “Turn your struggles into strengths,” Trevor believes that authenticity and vulnerability are powerful tools for growth. By openly sharing experiences, he hopes to inspire others to embrace their challenges, knowing they are not alone, and step into the best version of themselves.